Rings, Cats, and Kicks: How Julie Phayer managed Warriors' social media during a dynasty
Julie joins the LGW Vidcast to share her amazing journey as the Dubs' social media manager.
(Click the above header for the interview).
We’ve got a fantastic LGW Vidcast for you today, featuring former Golden State Warriors social media guru Julie Phayer (@juliephayer). Julie joined myself and Thomas “Dr. Tom” Bevilacqua (@thbevilacqua) via Zoom to share the inside scoop on her time as GSW’s social media coordinator from 2012-2018.
Julie is a lifelong Warriors’ fanatic, going back to her days as a kid in the East Bay who was selected to join the Antawn Jamison-era Dubs in a pregame routine. #itsagreattimeout
In this vidcast she shared tons of juicy tidbits: the frantic energy during championship celebrations, accidentally elbowing Usher after the 2016 Finals, her and Andre Iguodala’s shared affinity for beautiful shoes, and the warmth of Kevin Durant’s sweet side.
We also learned a ton about Julie’s wonderful work in the world of pet adoption and her passion for finding homes for animals.
This is a must watch for any basketball aficionado who wants the curtain pulled back on the personal, human side of the Warriors’ dynasty through the eyes of a superfan-turned-social media auteur.
Check it out! And if you enjoyed it, please support our creative drive for Warriors basketball by hitting the sub button below.